Kate Brough

Kate Brough Headshot

About Kate Brough

Kate Brough is currently the director of digital marketing and branding of Sripath Technologies, providing creative and strategic support for the brand’s global group of affiliate companies. In this role, Brough is also responsible for managing the complete digital strategy across Sripath including website development and optimization, design direction, and social media engagement, among others.

With over two decades of web development experience, Brough brings a holistic approach to marketing that considers not just medium but also audiences and industry trends. Her background in graphic design and branding ensures that every marketing campaign is cohesive from concept to online presence. With Sripath, she has orchestrated the launch of a new corporate website, increased social media presence, consolidated branding, and introduced corporate mascots.

Brough is also the owner of PageLauncher, LLC, a boutique web development and graphic design agency specializing in brand identity, website migration, automation, and strategic development. The agency has a proven track record of migrating corporate websites to new platforms while helping with front-end development and maintenance.

Brough brings a wealth of knowledge in marketing, design, and web strategy to her work with Sripath. She holds a business administration degree with a concentration in marketing and double majors in digital media and social/organizational psychology from Merrimack College. Her formal education continued with a Master of Business Administration from The Citadel Graduate College concentrating on training and human factors. For the past 10 years, she worked as a freelance web development and branding specialist supporting numerous businesses in their pursuit of a unified branding strategy and online presence with specific emphasis on WordPress development, HTML, CSS, and custom graphic design.

Sripath® Group of Companies Introduces New Consolidated Branding and Corporate Mascots

The Sripath® group of companies recently announced the launch of a consolidated brand identity including updates to logos for Sripath Technologies® (Americas and Africa), Sripath Innovations® (United Kingdom, European Union, and Middle East), Sripath Asia-Pac® (Australia, New Zealand, and Pacific Region), and Bitpath® (India). The changes reflect the brand’s ongoing commitment to developing innovative solutions that enhance bitumen [...]

By |2024-12-12T20:32:30+00:00December 4th, 2024|Categories: Blog, Press Release|Comments Off on Sripath® Group of Companies Introduces New Consolidated Branding and Corporate Mascots

Sripath to Exhibit During Ontario Asphalt Pavement Council (OAPC) 2024 Fall Asphalt Seminar

Sripath Technologies® will be an exhibitor during the Ontario Asphalt Pavement Council (OAPC) 2024 Fall Asphalt Seminar. Scheduled for November 28 at the Mississauga Convention Centre, the event will include an agenda full of presentations and keynotes highlighting challenges and advances in the Ontario paving industry. These include topics in sustainability, diversity and inclusion, and asphalt specifications, among [...]

By |2024-11-20T17:55:40+00:00November 27th, 2024|Categories: Blog, Events/Tradeshows|Comments Off on Sripath to Exhibit During Ontario Asphalt Pavement Council (OAPC) 2024 Fall Asphalt Seminar

Sripath Technologies #12 Mini Cooper is New England Region Road Racing Champion

At the conclusion of the 2024 season, the Sripath Technologies #11 and #12 Mini Coopers finished the season with Steve Introne claiming the 2024 NERRC B-Spec Season Championship, and his son, Zach, in his first year competing, finishing 8th out of 17 drivers. After claiming the National Championship in 2022, the Introne Racing team’s goals for the 2024 [...]

By |2024-11-20T17:49:30+00:00November 25th, 2024|Categories: Blog, In The Press|Comments Off on Sripath Technologies #12 Mini Cooper is New England Region Road Racing Champion

ReLIXER® Included in Independent Study of Rejuvenating Agents in Reclaimed Asphalt Pavement (RAP) Mixes in New Brunswick

With increased emphasis on sustainability efforts and achieving net-zero emissions goals, transportation authorities in Canada are exploring ways to use higher amounts of reclaimed asphalt pavement (RAP) in their mixes. To achieve these goals, researchers are evaluating the impact of using aged binder on roadway performance and the impact different additives can have on performance outcomes. A technical paper [...]

By |2024-12-12T20:33:08+00:00November 22nd, 2024|Categories: Blog, Case Study / Industry Insights, Published Technical Papers|Tags: |Comments Off on ReLIXER® Included in Independent Study of Rejuvenating Agents in Reclaimed Asphalt Pavement (RAP) Mixes in New Brunswick
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