Kate Brough

Kate Brough Headshot

About Kate Brough

Kate Brough is currently the director of digital marketing and branding of Sripath Technologies, providing creative and strategic support for the brand’s global group of affiliate companies. In this role, Brough is also responsible for managing the complete digital strategy across Sripath including website development and optimization, design direction, and social media engagement, among others.

With over two decades of web development experience, Brough brings a holistic approach to marketing that considers not just medium but also audiences and industry trends. Her background in graphic design and branding ensures that every marketing campaign is cohesive from concept to online presence. With Sripath, she has orchestrated the launch of a new corporate website, increased social media presence, consolidated branding, and introduced corporate mascots.

Brough is also the owner of PageLauncher, LLC, a boutique web development and graphic design agency specializing in brand identity, website migration, automation, and strategic development. The agency has a proven track record of migrating corporate websites to new platforms while helping with front-end development and maintenance.

Brough brings a wealth of knowledge in marketing, design, and web strategy to her work with Sripath. She holds a business administration degree with a concentration in marketing and double majors in digital media and social/organizational psychology from Merrimack College. Her formal education continued with a Master of Business Administration from The Citadel Graduate College concentrating on training and human factors. For the past 10 years, she worked as a freelance web development and branding specialist supporting numerous businesses in their pursuit of a unified branding strategy and online presence with specific emphasis on WordPress development, HTML, CSS, and custom graphic design.

Year in Review and Best Wishes

For the asphalt and bitumen industry, 2024 was largely a year focused on enhancing sustainability measures across the supply chain from plant manufacturing processes to construction site materials and usage.    For Sripath, sustainability has always been at the forefront of product development, and 2024 provided an opportunity to share thought leadership and products that could help customers lower [...]

By |2024-12-18T17:13:29+00:00December 24th, 2024|Categories: Blog, Events/Tradeshows|Comments Off on Year in Review and Best Wishes

Sripath Technologies, LLC Announces the Launch of Its Superior Warm Mix Additive: PHALANX®

Sripath continues to demonstrate its innovative, sustainable approach to developing asphalt and bitumen additives with the launch of its latest product, PHALANX®.     PHALANX is a superior warm mix additive (WMA) that improves compactability of both hot asphalt mixes and PMB mixes while allowing for the reduction of both compaction and production temperatures. The result is a high-performance WMA [...]

By |2024-12-17T19:12:56+00:00December 19th, 2024|Categories: Blog, Press Release|Tags: |Comments Off on Sripath Technologies, LLC Announces the Launch of Its Superior Warm Mix Additive: PHALANX®

Video: Where does reclaimed asphalt pavement (RAP) come from?

TRANSCRIPT FROM VIDEO: Reclaimed Asphalt Pavement, or RAP, comes from the material removed during a roadway resurfacing. Most RAP is produced by milling the top two inches of the road’s wearing course to prepare the surface for new paving material installation or, in the case of full-depth reclamation, over 8 to 10 inches of roadway material. RAP [...]

By |2024-12-17T20:42:09+00:00December 18th, 2024|Categories: Blog, Webinar|Tags: |Comments Off on Video: Where does reclaimed asphalt pavement (RAP) come from?

Video: What is the case for using high RAP in mixes?

TRANSCRIPT OF VIDEO:There are two main drivers for considering using high RAP, or reclaimed asphalt pavement, in mixes: economic and environmental.  Economically, agencies need to know that using high amounts of RAP can and will provide cost savings over traditional use of virgin materials. Research by the Federal Highway Administration evaluated the various cost inputs affecting roadway construction on [...]

By |2024-12-17T20:43:35+00:00December 12th, 2024|Categories: Blog, Webinar|Tags: |Comments Off on Video: What is the case for using high RAP in mixes?
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